A new crop of famous people has emerged in the internet era, and many of them have amassed their wealth through the medium. Famous people in the UK who became famous on YouTube, Instagram, and TikTok have accumulated enormous fortunes. See how the top 10 wealthiest UK online celebrities got their hands on millions of pounds.
| Rank | Celebrity Name | Net Worth | Main Platform(s) | Date of Birth | Age | Nationality | Primary Profession | Other Ventures | Notable Achievements |
|---|---|---|---|---|---|---|---|---|---|
| 1 | KSI | £36.1 Million | YouTube, Music | 19 June 1993 | 31 | British | YouTuber, Rapper, Boxer | Prime Energy Drink, Boxing Matches | Creator of Prime Drink, Major Boxing Events |
| 2 | PewDiePie | £30 Million | YouTube | 24 October 1989 | 34 | Swedish/British | YouTuber | Book, Merchandise, Brand Deals | Most-subscribed individual YouTuber |
| 3 | DanTDM | £25 Million | YouTube (Gaming) | 8 November 1991 | 32 | British | YouTuber | Book Author, Tour | Major gaming influencer, Minecraft videos |
| 4 | Zoella (Zoe Sugg) | £4.7 Million | YouTube (Beauty, Lifestyle) | 28 March 1990 | 34 | British | YouTuber, Entrepreneur | Beauty Line, Books, Home Decor | Pioneer in beauty vlogging |
| 5 | Alfie Deyes | £4.5 Million | YouTube (Vlogs) | 17 September 1993 | 30 | British | YouTuber, Author | Books, Podcasts, Merchandise | Known for PointlessBlog, Author of several books |
| 6 | Joe Sugg | £6 Million | YouTube, TV | 8 September 1991 | 33 | British | YouTuber, Actor | Books, TV Appearances, Voice Acting | Strictly Come Dancing finalist |
| 7 | Patricia Bright | £2.5 Million | YouTube (Beauty, Lifestyle) | 4 February 1987 | 37 | British | YouTuber, Author | Brand Collaborations, Product Line | Successful beauty influencer |
| 8 | Marcus Butler | £2.1 Million | YouTube (Comedy) | 18 December 1991 | 32 | British | YouTuber, Entrepreneur | Investments, Music | Popular vlogger turned investor |
| 9 | Tanya Burr | £2 Million | YouTube (Beauty) | 9 June 1989 | 35 | British | YouTuber, Actress | Acting Roles, Brand Deals | Transitioned from YouTube to acting |
| 10 | Saffron Barker | £1 Million | YouTube (Lifestyle) | 24 July 2000 | 24 | British | YouTuber, TV Personality | Brand Deals, Reality TV | Strictly Come Dancing contestant |
| 11 | Caspar Lee | £3 Million | YouTube | 24 April 1994 | 30 | British-South African | YouTuber, Entrepreneur | Influencer Marketing Agency | Co-founder of influencer agency |
| 12 | Jacksepticeye | £10 Million | YouTube (Gaming) | 7 February 1990 | 34 | Irish | YouTuber, Entrepreneur | Coffee Brand, Merch | Popular gaming content creator |
| 13 | Emma Blackery | £1.5 Million | YouTube (Music, Comedy) | 11 November 1991 | 32 | British | YouTuber, Musician | Music Releases, Tours | Successful independent musician |
| 14 | Caspar Lee | £2.5 Million | YouTube, Entrepreneurship | 24 April 1994 | 30 | British-South African | YouTuber, Entrepreneur | Influencer marketing agency, Investments | Founded multiple companies |
| 15 | Jim Chapman | £2.2 Million | YouTube (Lifestyle) | 28 December 1987 | 36 | British | YouTuber, Model | Fashion, Writing | Known for fashion content and modeling |
| 16 | Louise Pentland | £1.6 Million | YouTube (Lifestyle, Parenting) | 28 April 1985 | 39 | British | YouTuber, Author | Books, Speaking Engagements | Popular for parenting and lifestyle content |
| 17 | Josh Pieters | £1.3 Million | YouTube (Pranks) | 17 September 1993 | 30 | British-South African | YouTuber, Prankster | Collaborations, Social Media | Known for elaborate prank videos |
| 18 | Oli White | £1.2 Million | YouTube (Comedy, Lifestyle) | 26 January 1995 | 29 | British | YouTuber, Author | Books, Brand Deals | Popular among younger audience |
| 19 | Rose & Rosie | £1 Million | YouTube (Comedy, Vlogs) | Rose: 15 June 1988, Rosie: 30 May 1990 | 35, 34 | British | YouTubers, Authors | Books, Podcasts | Popular for LGBTQ+ content |
| 20 | NikkieTutorials | £4 Million | YouTube (Beauty) | 2 March 1994 | 30 | Dutch-British | YouTuber, Makeup Artist | Makeup Line, Collaborations | Global beauty influencer |
1. KSI – £36.1 Million
KSI, whose birth name is Olajide Olatunji, first became famous on YouTube for his gameplay videos. He has gone on to become a successful entrepreneur, fighter, rapper, and YouTuber. His varied endeavors, such as his music career, boxing battles, and share in the successful energy drink brand Prime, have contributed significantly to his net worth, which is valued at £36.1 million.
KSI – Bio and Professional Information
| Category | Information |
|---|---|
| Full Name | Olajide Olayinka Williams Olatunji |
| Net Worth | £36.1 Million |
| Primary Platform | YouTube |
| Other Ventures | Music, Boxing, Entrepreneurship |
| Date of Birth | 19 June 1993 |
| Nationality | British |
| Link | Official Website |
2. PewDiePie (Felix Kjellberg) – £30 Million
The Swedish-born Felix Kjellberg, better known by his stage name PewDiePie, has lived in the United Kingdom for a number of years. The videos uploaded by PewDiePie, who has more than 110 million YouTube subscribers, cover a wide variety of topics, including gaming, comedy, and commentary. Earnings from his book, merchandising, and brand agreements add up to his projected £30 million net worth, which is mostly derived from his YouTube career.
3. Zoella (Zoe Sugg) – £4.7 Million
Zoe Sugg, better known by her YouTube username, Zoella, was an early YouTube sensation in the realms of beauty and lifestyle. She gradually branched out her business into other areas, such as books, home décor, and a cosmetics line. Among the most prominent UK digital innovators, Zoella has maintained an estimated net worth of £4.7 million.
4. DanTDM (Daniel Middleton) – £25 Million
The British YouTuber Daniel Middleton, whose username is DanTDM, first became famous for his Minecraft videos. One of the world’s wealthiest gaming influencers, DanTDM has amassed an empire worth £25 million through his focus on gaming content.
5. Alfie Deyes – £4.5 Million
The PointlessBlog YouTube channel catapulted author and vlogger Alfie Deyes to stardom. His estimated net worth is £4.5 million, which he has amassed through the years through his content expansion into podcasts and novels. He shares a lavish Brighton mansion with fellow influencer Zoe Sugg, who has also become famous for their relationship.
6. Joe Sugg – £6 Million
Joe Sugg, Zoella’s younger brother, got his start in the entertainment industry as a YouTube prankster. He eventually dabbled in writing, acting, and even appeared on Strictly Come Dancing. With the money he makes from his many media projects and collaborations, Joe Sugg has a net worth of around £6 million.
7. Patricia Bright – £2.5 Million
Patricia Bright is one of the most successful YouTubers in the beauty and lifestyle industries. Thanks to her collaborations with big names in the industry, her own product line, and her book on achieving financial freedom, her net worth is estimated to be £2.5 million.
8. Marcus Butler – £2.1 Million
Thanks to his funny and approachable videos, Marcus Butler became a YouTube sensation. Marcus has amassed a respectable net worth of £2.1 million from a number of internet businesses and investments, even if he has moved his attention away from YouTube.
9. Tanya Burr – £2 Million
Former popular beauty vlogger Tanya Burr has made the leap into the acting world. She has an estimated net worth of £2 million, thanks to her previous success on YouTube and business partnerships, and she still has a strong online following despite the change in her career.
10. Saffron Barker – £1 Million
Saffron Barker is a teenage social media influencer and YouTube sensation who became famous for her beauty and lifestyle videos. Her appearances on reality TV series like Strictly Come Dancing, along with her lucrative business deals and popular YouTube channel, have helped her earn a net worth of £1 million at the young age of 23.
These British online stars have become famous for their captivating content and have amassed substantial fortunes through a variety of means. The way digital platforms have opened up new doors to fame and money is evident in their success tales.
